Cliff Chong

CO-FOUNDER, OINKS! RESTAURANT (2 OUTLETS)
FOUNDER, BIG COCONUT WESTERN (4 OUTLETS)
CO-FOUNDER, WOW WOW WEST RESTAURANT, SIBU
CO-FOUNDER, AL DENTE RISTORANTE

I first step foot into the F&B industry with friends in 2011 and used 8 months to earn enough capital to launch the first western restaurant (Oinks!). Took 10 years to expand this business to other cities and finally did it in 2022. We strongly uphold our motto of ‘Joy In Every Sense’ when we service our customers.

In 2016, I established Big Coconut Western branding so that everyone, near and far, would be able to have a taste of delicious yet affordable western food. ‘Great Taste In Neighborhood’ is what we strongly believe in and strive to aim for.

Under the invitation of a relative in Sibu, a partnership was established to launch ‘Wow Wow West’ western restaurant in 2018. We aim to provide people in Sibu an atmosphere/environment suitable for gathering and celebration alongside delicious food. This restaurant has also been certified halal in 2021.

In that same year (2018), I launched an Italian restaurant — Al Dente, at Saradise with my partner/partners. We aim to provide the best authentic Italian food in Kuching through imported ingredients and wine pairing, along with cooking methods. We want to bring a different dining culture to the people in Kuching.

Graduated in 2014 from Soochow University Taiwan with a Bachelor of Business Administration degree

Obtained a Bar Tender Certificate from the European Bar Tender School in 2018

Currently focused on the expansion and strategic planning of Big Coconut Western